Paired-Design for Better Product Definition: Thursday, September 3, 2015

Thursday, September 3, 2015: Paired-Design for Better Product Definition with Lois Lewis and Danielle Cooley

Meeting Information

Meetings are open to everyone — there is no charge to attend. This will be held at The Venture Cafe Gathering at CIC from 7-7:45pm — see directions and details below.

About the meeting: In this session presented by two long-term collaborators, participants will get hands-on experience with the Design Studio collaborative design method. Design Studio is used to explore opportunities and innovate products to better serve customer’s needs. This is not design by committee but rather a guided, efficient method for allowing product teams to generate a lot of ideas in a rapid way. The session will be presented and then practiced in a workshop format so participants can experience the value and fun of co-creation. Co-Presenters Lois Lewis and Danielle Cooley have deep expertise in Human-centered design and collaboration and have learned from experience that more creative brain power makes their designs mo’ better.

Download slides from this session (5.1MB PDF)

About the Presenters: Lois Lewis is the founder and principal design collaborator at CoCreate Collective. Her passion for humanizing technology has been the driving force behind her projects for companies like Chanel, Harley Davidson, Pepsico, Emerson, BlueCross BlueSheild, and MDAnderson. Her recent work has focused on enterprise innovation and collaboration solutions.Lois is a maker at heart – ask her about her art projects or product ideas. Lois is on Twitter as @loistweet.

Danielle Cooley knows the things we use should make life easier, not harder. Her research and designs have been applied to Web sites and applications, software, touchscreen kiosks, mobile tools, speech recognition and touchtone telephone systems, credit card statements, and promotional brochures in such industries as financial services, pharmaceuticals, food service, healthcare, car rental, and consumer products. Danielle has a MS in Human Factors in Information Design from Bentley University. Danielle is on Twitter as @dgcooley.

About the event
This meeting is part of the weekly Venture Café Gathering at CIC. Every Thursday from 3:00 – 8:00pm, The Venture Café welcomes the innovation community to “a weekly gathering of innovators and startups. A place for serendipitous collisions to occur. Each week there are roundtable discussions, information tables, office hours with thought leaders, and guest speakers relevant to the ecosystem.”

The St. Louis Product Management Group meeting will be held in the Havana Room (2nd floor) from 7-7:45pm. You are encouraged to arrive early to participate in other related events, along with networking and refreshments. Check the Venture Café calendar to see what other events are going on before our meeting.

The Venture Cafe at CIC
4240 Duncan Avenue 2nd Floor
St. Louis, MO 63110

(See Google Map)
Parking is available in the CIC parking lot, on the street (Duncan Ave), or in the lot on the north side of Duncan Ave across from CIC. The main entrance is closest to the corner of Duncan and Boyle.