February 2, 2017: Building a BIG Dollar Brand on a Shoestring Budget with Jonah White, Maker of Billy Bob Teeth

The St. Louis Product Management Group presents a special event, in association with the Inventors Association of St. Louis: Building a BIG Dollar Brand on a Shoestring Budget with Jonah White, Maker of Billy Bob Teeth

A video of (most of) this meeting is available on YouTube

Meeting Information

Meetings are open to everyone — there is no charge to attend. This meeting will be held at The Venture Cafe Gathering at CIC from 6-8pm. Our normal meeting time is at 7pm, but for this special event, we will be “joining forces” with the Inventors Association of St. Louis for their meeting from 6-7pm.

About the meeting: We spend a great deal of time perfecting our offerings…rightfully so. But, in the process, are we overlooking the importance of identifying our most profitable markets, ascertaining what customers want, developing a brand that indicates that we’re paying attention to what customers and prospective customers are saying? Jonah White, founder of Billy-Bob Teeth Company, is going to share his secrets for building a BIG dollar brand on a shoestring budget. In the process he’s going to demonstrate that how we go to market may be more important than how “perfect” our product is.

About the Presenter: Jonah White. Jonah started out with $400 in savings and an idea. He’s built a huge brand with simple products and high margins. His success has been showcased on the Discovery Channel and touted in numerous national publications, including Bloomberg Businessweek.

About the event
This meeting is part of the weekly Venture Café Gathering at CIC. Every Thursday from 3:00 – 8:00pm, The Venture Café welcomes the innovation community to “a weekly gathering of innovators and startups. A place for serendipitous collisions to occur. Each week there are roundtable discussions, information tables, office hours with thought leaders, and guest speakers relevant to the ecosystem.”

The joint meeting between the Inventors Association and St. Louis Product Management Group meeting will be held in the Havana Room (2nd floor) from 6-8pm. You are encouraged to arrive early to participate in other related events, along with networking and refreshments. Check the Venture Café calendar to see what other events are going on before our meeting.

The Venture Cafe at CIC
4240 Duncan Avenue 2nd Floor
St. Louis, MO 63110

(See Google Map)
Parking is available in the CIC parking lot, on the street (Duncan Ave), or in the lot on the north side of Duncan Ave across from CIC. The main entrance is closest to the corner of Duncan and Boyle.